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How insurers are driving the bulk annuity market

Written by Heywood | 17 July 2023

In today's bulk purchase annuity market, insurers are playing a crucial role in driving transactions and helping pension schemes to partially or fully de-risk. Bulk purchase annuities have emerged as a powerful tool that empowers insurers to manage and mitigate the risks associated with retirement obligations.

In this article, we explore the pivotal role of insurers in bulk purchase annuity transactions, shedding light on their responsibilities, benefits and considerations. Discover how insurers can harness the power of bulk purchase annuity to navigate the challenges and seize opportunities in today's DB pensions landscape.

The role of insurers in pension de-Risking

Insurers assume a critical role in pension de-risking strategies through bulk annuity purchases. They undertake the responsibility of assessing and pricing pension liabilities accurately, providing pension schemes with the opportunity to transfer the risks associated with providing retirement benefits. By assuming these risks, insurers enable pension schemes to reduce exposure to longevity and investment risks, ensuring greater stability and certainty in funding retirement obligations. This risk transfer mechanism is a key benefit offered by insurers in the pension risk transfer process.

Why bulk annuity purchases appeal to insurers

Bulk annuity deals reached an all-time high in recent years, and 2025 is going to be no different. The UK risk transfer market is on track for another record-breaking year with around 350 transactions expected, with total volumes expected to exceed £40bn for the third consecutive year.

The bulk annuity market is growing rapidly, as pension schemes look to reduce their risk exposure and secure their members' retirement benefits. The emergence of Clara-Pensions as the UK's first authorised superfund highlights the continued evolution of the de-risking landscape. Innovation and competition are giving insurers greater scope to participate in large-scale transactions and offer more flexible solutions to schemes preparing for buyout.

For Insurers, these transactions provide them with opportunities for portfolio diversification, allowing them to balance risk across different asset classes. By acquiring a portfolio of annuity contracts, insurers can manage their risk exposure more effectively and achieve greater stability in their overall investment portfolio. Additionally, bulk annuity purchases generate long-term stable cash flows, contributing to the financial sustainability and growth of insurers.

In addition to managing and mitigating risks, insurers have a unique opportunity with bulk purchase annuity transactions to expand their business lines and cross-sell to a new customer base. By providing comprehensive pension de-risking solutions, insurers can strengthen their market position, increase their portfolio diversification, and unlock new revenue streams.

Bulk purchase annuities not only enables insurers to protect and support pension schemes but also opens doors for long-term partnerships and strategic growth.

Collaboration with pension schemes

Collaboration between insurers and pension schemes is vital for successful bulk annuity purchases. Effective communication and partnership are crucial in achieving mutual goals and successful outcomes. To progress with a transaction, insurers rely on pension schemes to provide accurate and reliable data, including member records and pension liabilities calculations. Data accuracy is crucial for insurers to accurately assess and price the pension liabilities they are assuming. By ensuring data accuracy and precise calculations, pension schemes can facilitate a smoother transaction process and enhance the overall success of the de-risking strategy.

A focus on data accuracy and accurate pension liabilities calculations paves the way for a seamless and mutually beneficial partnership in achieving long-term financial security for retirees. Solutions like Heywood Passport have been designed for this specific purpose. It ensures a scheme's data and calculations are accurate, as well as providing member communication solutions that make it a true one-stop for insurers seeking a bridge between themselves and pension schemes.

Read more about the importance of data accuracy in pension buy-ins and buyouts

Navigating the regulatory landscape and compliance

Insurers must navigate a complex regulatory landscape and adhere to stringent compliance requirements. Regulatory bodies play a vital role in ensuring transparency, protecting pension scheme members, and maintaining market integrity. Insurers are committed to upholding industry standards and complying with regulatory guidelines to safeguard the interests of all stakeholders involved. By adhering to regulatory frameworks, insurers demonstrate their dedication to ethical practices and the highest levels of professionalism.

These transactions offer insurers opportunities for portfolio diversification, stable cash flows, and business expansion. By collaborating with pension schemes, insurers provide expertise and resources to support pension de-risking strategies, contributing to the financial security of retirees and the long-term sustainability of pension schemes.

As the market continues to evolve, insurers are well-positioned to embrace the opportunities presented by bulk annuity purchases. Through collaboration, innovation, and a focus on accurate data, they will continue to play a defining role in helping schemes deliver long-term financial security for members.

Discover how Heywood Passport supports data accuracy and confidence in pension risk transfers.

Learn more about Heywood’s pension risk transfer technology